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    Thursday
    Dec032009

    Low Expectations

    Just saw a great post on Customer Experience Matters, which is a wonderful site for discussions about customer loyalty and expectations. 

    The most recent post, Customers Expect Poor Customer Service, discusses research that found consumers almost never expect to have an easy time getting a complaint resolved. 

    The optimistic view is that it really doesn’t take much to exceed expectations. 

    Do something, anything, to give your customers a little more. Making their lives just a little easier can create tremendous loyalty.

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